Brian began his working life as an actor, and it worked: he lost weight. After a few years of proper jobs, he eventually became the
General Secretary of the International Wine & Food Society, having to make speeches on a regular basis. The weight returned.
He soon realised that an actor’s skills, though providing an ability to perform on a platform, were not enough to make a speech. So began an obsession with the study of the science of public speaking and communication. His secret vice for eight years was presenting and producing a Sunday Arts programme on BBC Radio Suffolk, and he is quite well known in East Anglia for his theatre productions with young actors.
He has, for many years, been training senior executives in communication skills, including all styles of public speaking, leadership, team building, broadcasting and supplier or client relationships. He has been described as the ideal trainer for those who hate being trained.
“Oscar Wilde said that to be natural is a very difficult pose to keep up, and in a sense he was right. People faced with an audience seldom dare to be themselves, so they adopt a sort of ‘speech-mode’ persona that can get them quite far but is still a safety screen that actually impedes the building of that magic bridge to the audience from which real excitement comes.”
It is that same principle that lies at the heart of Auracle’s TV communication courses, and made the company the market leader in training executives for Business Television.
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